Snipp Blog

brand insights | Uncategorized

What’s In Your Basket – Holiday Edition: Analyzing Key Holiday Periods

The simple fact is that calendars for brands are getting busier and busier. There are now dozens of periods and sub-periods, major holidays and little...

Read More
Uncategorized

How to Activate On-Premises Loyalty Programs

A Q&A with Carlos Dunlap-Beard, VP Loyalty Solutions, Snipp, on loyalty360 That notion of forming a loyalty community is a great opportunity for marke...

Read More
Consumer engagement | Marketing Technology

FOOTBALL’S BIG GAME – Marketing Strategies for Championship Sunday

General Landscape With more than a 100 million viewers each year, CHAMPIONSHIP SUNDAY is one of the largest sporting events of the year, and the bigge...

Read More
Trends | Artificial Intelligence

A Genuine Opinion on Artificial Intelligence 

The first time I played chess was in a dusky room huddled over an aged wooden board. I was 5. My grandfather was furtively explaining each piece to me...

Read More
Brand Loyalty | SnippRebates

Lasting Loyalty – In the Smartphone Age

The era of the smartphone is well underway, as our ubiquitous handhelds are becoming more and more central to our daily lives. So central, in fact, th...

Read More
Brand Loyalty | Consumer engagement

Loyalty Marketing in 2018: What You Need to Know

Loyalty Marketing that leads to Customer Engagement remains top of mind for CMOs, Brand Managers and other marketing professionals. That’s good. What’...

Read More
White Paper | Consumer Loyalty

Outtakes from the Loyalty “Blooper Reel” That Will Have You Calling for “Take Two”

Loyalty is the watchword for brands: how to build it, how to sustain it, how to monetize it. We all know the value of loyal customers, and companies n...

Read More
Consumer Loyalty | Brand Loyalty

From the Trenches: Insights & Best Practices from Real World Receipt-Based Loyalty Programs for CPG Brands

From the Trenches: Insights & Best Practices from Real World Receipt-Based Loyalty Programs for CPG Brands

Read More
Brand Promotions | Brand promotion

Snipp Webinar! Brand Promotion, Purpose, and People at the Center of it All

Does your life have meaning? Sorry to get so deep on a Monday morning, especially while the remains of Thanksgiving are probably still fighting to be ...

Read More
Uncategorized | Loyalty Programs

New Connections – Loyalty In The Grip of the Sharing Economy

The sharing economy is here to stay. If you’ve ever taken an Uber instead of a taxi, stayed at an Airbnb instead of a hotel, or used a WeWork workspac...

Read More
Halloween | Snipp

Snipp’s Spooky Stanza – A Halloween Poem

🎃 A Halloween Poem 🎃 On a dusky Snipp October night, With candy, fun, and a sprinkle of fright, The Snippsters donned their masks and veils,

Read More
Receipt Analysis | Receipt Processing

What’s In Your Basket (Special Edition): How Geography Affects Basket Size

Geographic data is easy to mine from receipts, simply by looking at the address information printed on them. For this post, we sorted the average purc...

Read More
Consumer Loyalty | Uncategorized

3 Data Promo Tips You Can Count On

It almost seems cliché to say that data and insights are the lifeblood that fuels promotions success. This philosophy has been driven into the minds o...

Read More
Owned-Paid-Earned Media | White Paper

Power Up your Promotions – The Amplification Toolbox

The marketing world has seen a sea change in tactics and technologies, and campaigns often strive to incorporate these innovations in order to ‘wow’ a...

Read More
snipp news | Trends

Predictions from the Path to Purchase Expo 2017

Countless innovations, brilliant minds, and inspiring stories have defined this year’s Path to Purchase Expo – and it’s not over yet! We’ve been busy ...

Read More
Brand Loyalty | SnippLoyalty

How Smartphone Customer Engagement Has Impacted the Evolution of Rewards

A Q&A with Mark Fortuna, Director of Sales, Snipp, on loyalty360 Smartphones are ubiquitous today around the world as loyalty marketers seek to fine-t...

Read More