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      Customer Data Analytics

      With Advanced Basket Data Analysis

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      SnippInsights logo
      SnippInsights enables you to tap into unprecedented purchase and behavioral customer data captured from first party shopping data, by SnippCheck – our market leading receipt processing engine, in POS devices and tied to your in-store promotions.
      SnippInsights now brings you an advanced level of basket analysis including transcription, brand identification, and categorization of receipts. This advanced report helps make sense of complex consumer behaviors and purchase patterns at a product, brand & category level.
      This extensive customer data analytics, summarized in interactive and dynamic reports, can be turned into actionable insights as well as helps measure the effectiveness of marketing campaigns, enabling intelligent advertising and marketing decision making.
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      Robust Feature Set for Powerful Analysis

      Purchase behavior including qualifying SKU quantity and total spend

      Reasons given if there are invalid receipts

      Registration details from qualifying users

      Sales behavior data – average spend, total basket spend, location data, retailers, time of day and day of the week

      Downloadable reports in multiple formats

      Customer service tool to allow your CS team to manage consumer relationships

      Individual logins for your team members

      Interactive data visualizations to allow easy manipulation of data

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      Advanced Basket Analysis – Highlights

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      Brand & Category Level Shopping Data:

      Find out where, when and how your customers are shopping.

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      Spend:

      Know how much is your brand being purchased as a % of the total shopping basket.

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      Competition:

      Learn what competitive products/ brands your customers are purchasing. Are they buying your product/ brand along with your competition?

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      Retailer Breakdown:

      Understand how the above metrics and insights differ amongst various retailers.

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      Personalization & Segmentation:

      Derive insights from this data to enable customer segmentation for communication down to an individual level, to influence shopping behavior based on the aggregate metrics.

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      Discounting:

      Discover brand and category level discounting trends.

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      Advantage to Brands

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      Access to some of the most reliable and detailed data direct from customer receipts

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      Gain in-depth business intelligence to create marketing strategies that use data to its fullest potential

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      Observe shopping patterns over time and location for hyper-targeting and custom personalization

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      Obtain a competitive advantage by seeing how demand for your products compares

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      Identify opportunities for coalition programs

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      Easy to understand visualizations of complex data

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      Robust Feature Set for Powerful Analysis

      Campaign Overview:

      Key campaign metrics including users and submissions, broken down by source

      Item Purchase Details:

      Comprehensive listing of products purchased for each valid processed receipt

      Exceptions:

      Displays exception source address, link to receipt image and exception comment

      Incomplete User Report:

      Detailed listing of incomplete users with total submissions and last submission date

      Invalid Receipts:

      Detailed listing of invalid receipts with receipt image links and invalid reasons

      Invalid Submissions & Reasons:

      Aggregate count of invalid submissions grouped by each invalid reason

      Other Reporting Metrics:

      Demographics: by age and gender and Receipt Submission: by web, email, mobile upload, API

      Transcription Services:

      Transcription of 1000 receipts with data visualizations

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      Available Across Our Entire Product Suite

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      Snipp Insights Product Features

       
      Sales behavior data including average spend, total basket spend, location data, retailers, time of dayand day of the week
      Purchase behavior including qualifying SKU quantity and total spend
      Invalid receipt reasons
      Qualifying user registration details
      Customer service tool to allow your CS team to handle the relationship with your consumers
      Discrete logins to accommodate deactivation of accounts as needed
      Powered by SnippCheck (Promotions, Rebates and Loyalty only)
      Campaign Overview Report
      Item Purchase Details Report
      Products Purchased Report
      Qualified Registration Data

      Interactive data visualizations to allow for easy manipulation of data

      • Overview
      • Products
      • Stores
      • Products by Stores
      • Receipt Source
      • Receipt Geography
      • Bubble Chart
      • Invalid Receipts

      Transcription Services: Transcription of 1000 receipts and data visualizations including:

      • Average Discount per Receipt
      • Basket Size (Number of Items)
      • Receipt Total & Average Values
      • Basket Penetration by Items
      PRICING
      Up to 3 pre-defined rewards or Standard SnippRewards Store
      PREMIUM OPTIONS
      Full Basket Analysis with Product Categorization
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      Let’s Work Together

      Let's talk about how Snipp can help you garner first party data and derive insights from this data.
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      Vancouver, British Columbia, V6C 2X8, Canada.
      1.888.99.SNIPP (1.888.99.76477)

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