Snipp Blog

Idealists say it’s the most romantic day of the year; cynics call it a Hallmark holiday. Whatever your point of view, one thing’s for sure: B2C brands...

From Yves Saint Laurent dog dishes to Gucci leashes, pets are getting the A-list treatment! As they transition from backyard buddies to beloved family...

New Year is all about new beginnings. It’s a time for introspection. As the year draws to a close, we like to reflect and take stock. We think about t...

The North American sports market is on a winning streak, poised to hit $83 billion in 2023. The industry is not just surviving; it's thriving, with di...

In an uncertain economic climate, B2B partnerships have emerged as the unsung heroes of business growth and corporate financial resilience. Shining a ...

The 2023 holiday season is shaping up to be a mixed (gift) bag of discounts, savvy spending, and shifts in consumer behavior. From bustling US malls t...

Among all the promotions available to brands and retailers, sweepstakes rank among the most popular. Done well, they offer an effective and scalable w...

Welcome to the new era of beauty, where lipstick meets lotion, and mascara mingles with moisturizer! In the vibrant post-pandemic world, the cosmetics...

Sweepstakes marketing is a great consumer promotion tactic that engages loyal customers and drums up awareness with new ones. Digital sweepstakes are ...

Brands have used sweepstakes and contests to attract and delight customers for the last 100 years. Whether it's a standalone campaign to boost engagem...

With school doors expected to swing open soon, back-to-school shopping is stepping into the retail spotlight! This shopping season, which runs from mi...

As an effective marketing technique, sweepstakes have long been utilized by major brands to engage their target audiences, grow their CRM databases, e...

Contests and promotions are tried and true tactics used to engage a company’s audience, acquire new customers, build awareness, drive purchases, or en...

Embrace the mystery, magic, and superstition of this spooky holiday. As the nights draw in and the days get colder, marketers have a great opportunity...

Standing out in the telecoms world can be tough.The emergence of innovative new players in the market, the relentless pace of technological innovation...

What are some relevant alcohol marketing strategies for 2023? Alcohol marketing is the advertising and promotion of your company’s brand/portfolio wit...

Snipp conducted"Inside the Gen Z Mind"survey with the goal of better understanding the American “Gen Z” or “Zoomer” generation’s consumer behaviors an...