Snipp Blog

Brand Promotions | Activation

Consumer Trends for Holidays - Past, Present & Future [Infographic]

For brands and retailers, the holiday season is one of the few constants in the shopping calendar. Through pandemics and inflation, you can always rel...

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Data Insights | Data Collection

Retail POS Data: The Key to Deeper Consumer Insights

Retail point of sale (POS) data is like an ocean. The surface is teeming with life and activity, but the deeper you go, the more interesting things yo...

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CPG promotion | CPG

Checklist: The 6 Stages of a Successful CPG Promotion Launch

Consumer promotions are one of your most reliable customer acquisition and loyalty tactics. A well-timed promotion incentivizes people to buy your pro...

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Brand Promotions | Activation

Cyber Monday - Tips for a Magnificent Monday [Infographic]

Cyber Monday is one of the biggest consumer shopping events of the year, even surpassing Black Friday.It's the perfect opportunity for brands and ret...

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Contests | CPG marketing

Why Contests and Promotions are Key to Your CPG Marketing Strategy

You know how competitive the CPG market is. 30,000 new products hit the shelves every year, adding to the already bewildering array of options custome...

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Digital Marketing | Holiday Shopping

9 Brilliant Black Friday Marketing Tips to Make This Year the Best Yet

Black Friday is one of the busiest and most profitable events in the retail calendar. What used to be a one-day event has evolved into a month-long ex...

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Gift with Purchase Campaigns Drive Sales & Connect Customers

The best things in life are free. And there’s no doubt about the power of a free gift in retail. In a recent study, 90% of shoppers said they're more ...

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Contests | Promotions

Increase Sales with These 7 Retail Store Promotions

Every retailer in every industry knows the value of a good in-store promotion. Over the years, enterprising brands and retailers have devised innovati...

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SnippWin (Contests and Promos) | brand engagement

4 Ways Marketing Can Boost Your Customer Engagement Strategy

Whether it’s sharing reviews on social media, using AI-powered chatbots to solve problems, or participating in contests and promotions on smartphones,...

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infographics | Shopper Marketing

22 Facts You Should Know About Millennial Moms [Infographic]

As a generation, Millennials are now the most populous (surpassing Baby Boomers), diverse,highest spending generation in America’s history comprising ...

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Brand Promotions | Activation

The Anatomy of a Sweepstakes Promotion (Infographic)

Sweepstakes are the perfect promotion for retailers and brands that want to raise brand awareness, acquire and engage customers, and increase sales.

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Activation | customer engagement

4 Shopper Marketing Examples to Inspire your Next Campaign

There’s a fine balance between success and failure in shopper marketing. A campaign can make pop culture history for the right or wrong reasons.

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Loyalty Rewards | Loyalty Marketing

How to Attract Customers (And Keep Them) Like the Pros

Attracting customers is the goal of every marketer. And if you’re a small brand, it’s hard to get the budget and the clout to replicate the tactics of...

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Activation | customer engagement

5 Things Your Customer Activation Strategy Needed Yesterday

It costs up to 7 times more to attract new customers than to retain existing ones. You know it. We know it. That's why you need a customer activation ...

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demographic profile | GenZ

[Infographic] 5 Ways to Acquire Gen Z Customers -without getting boring!

Gen Z represents over 30% of the global population - It’s time to put a fresh spin on your old Customer Acquisition Strategies for this cohort!

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SnippWin (Contests and Promos) | SnippCheck (Receipt Processing)

Why You Need to Use Sweepstakes, Contests & Promotions in Customer Acquisition

“Better an ounce of luck than a pound of gold” Brands have used sweepstakes, contests, and promotions to attract and delight customers for over 100 ye...

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Customer Acquisition

How Customer Acquisition Technology Elevates Your Marketing

Martech solutions are the best way to deliver exciting customer experiences at scale. Today we’re going to shine a spotlight on customer acquisition t...

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Contests | Consumer engagement

How to Win Customer Engagement with a Great Contest Marketing Strategy

Everyone’s a winner when your contest marketing strategy is on point. It turns short-term engagement and punch card loyalty into lasting brand relatio...

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