Snipp Blog

Data Insights | Receipt Data

Driving Customer Engagement & Retention by Collecting First & Zero-Party Data

One major driver of customer engagement and retention is continuously providing value—and having customer data to understand what they want and need i...

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Loyalty Platform | Consumer Data

6 Steps to Personalization in a Post Cookie World [Infographic]

Considerations for brands looking toleverage data, analytics and technology to deliver highly personalizedcommunication and offerings to customers

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Rewards | Loyalty Rewards

Rewards Trends in Shopper Marketing: How to Redefine Your Incentive Strategy in 2021

Incentive strategies and customer reward programs are meant to motivate customers to become repeat buyers—but the best incentive strategies motivate y...

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infographics | Shopper Marketing

22 Facts You Should Know About Millennial Moms [Infographic]

As a generation, Millennials are now the most populous (surpassing Baby Boomers), diverse,highest spending generation in America’s history comprising ...

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Receipt Processing | Rewards

2021 Trends in the Beauty Industry Every CPG Brand Needs to Know

With shopping habits and preferences changing—during and post-pandemic—consumer expectations for beauty brands are also changing. Digital try-on exper...

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Loyalty Platform | CPG Loyalty

5 Customer Retention Tactics for Your Multichannel Customer Loyalty Programs

It’s a well-known fact that retaining existing customers is much cheaper than acquiring new ones. But after a year of lockdowns and slowdowns, the usu...

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Back to school | Seasonal Promotions

Don’t Get Schooled: 3 Lessons in Back To School Promotions

The second largest retail season that should not be overlooked is Back to School shopping. On average, K-12 parents spend around $700 in July and Augu...

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Loyalty Rewards | CPG

How Spring Cleaning Has Changed for Home Care Brands in 2021 & Beyond

At this point, you'd be hard-pressed to find an industry that hasn't been majorly impacted by the still-ongoing COVID-19 pandemic. Virtually overnight...

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Receipt Processing | Receipt Data

Know Your Customers Better in 2021 with the Power of Receipt Data

Over the last few years in particular, consumer data has changed enormously, in large part to the tougher restrictions that third-party data collector...

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Loyalty Rewards | Promotions

Crucial and Effective Ways to Promote Your Sales Promotions & Loyalty Programs

By now, you're no doubt well aware of the wide array of benefits that sales promotions and loyalty programs bring with them to businesses of all shape...

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Loyalty Rewards | Alcohol Industry

All the Best Tips to Pivot Your St. Patrick’s Day Promotions in 2021

St. Patrick's Day is right around the corner once again, which can only mean one thing: your St. Patrick's Day promotion strategy is about to kick int...

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Loyalty Programs | Loyalty Platform

Is Now The Right Time to Start a Customer Loyalty Program?

What brands and retailers should know before launching a customer loyalty program.

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Halloween Marketing | Uncategorized

A Halloween Marketing Bag of Tricks!

Halloween continues to remain a vital promotion period for many brands. It marks the beginning of the holiday spending season and many consider it a g...

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CustomerExperience | Consumer Loyalty

What Does a Global Crisis Teach Us About Loyalty Programs

Our newsfeeds have been gripped by the pandemic conversation about COVID-19. Our economic markets are tumbling. Our schools, sporting events and offic...

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SnippRebates | Rebates

Driving Customer Satisfaction in the Utility Sector

Driving Customer Satisfaction in the Utility Sector– Anthony Aguiar,VP ofSales and Business Development, Snipp Interactive Last weekend I experienced ...

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Loyalty Programs | Loyalty

Target Circle Loyalty Program Goes For the Bullseye

I was very excited to hear that Target is ready to roll out its loyalty program nationwide https://circle.target.com/ after a trial in select U.S. mar...

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events | Uncategorized

Heading to Groceryshop 2019? We would love to meet with you!

We are excited to be at Groceryshop 2019 this September in Las Vegas, the industry’s most anticipated event for Grocery and CPG innovation!

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White Paper | Consumer Loyalty

Loyalty Programs Work for Luxury Brands

Luxury brands, despite their perceived aloofness, have traditionally commanded true loyalty from their well-heeled customers — allowing them to mainta...

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