Board of Directors

Get to know our strategic advisory board and board of directors.


Tom Burgess

Tom J. Burgess is a seasoned executive in online and wireless interactive advertising and digital media technology. As a serial entrepreneur and innovator, he has been granted multiple patents for his pioneering work in the wireless, mar-tech and loyalty industries. Mr. Burgess is a frequent speaker at global marketing conferences and has been quoted or featured in Forbes, NY Times, Wall Street Journal, Boston Globe, CNBC and many industry publications. He founded Linkable Networks, a payments loyalty company in 2010 and orchestrated a significant asset sale to the global loyalty company Collinson in September 2017. In 2001 Burgess founded Third Screen Media, a wireless advertising company that was purchased by AOL/TW in 2007. Mr. Burgess is an active Board Member and advisor to early-stage ventures, with a focus on corporate development, Board governance and investor relations.

Sarfaraz Haji

Mr. Haji is a qualified CPA, CA having managed audits of both public and private companies while working for Clarkson Gordon and Company (now E&Y) in Toronto. He went to Pakistan and started two successful businesses before returning to Canada in 2009.  On his return to Canada, he provided consulting services to Par Pak Ltd, Brampton a plastic packaging manufacturing company, assisting them in their sale transaction with The Waddington Group (TWG).  He was appointed as Divisional Controller of Polar Pak by TWG after the acquisition. Currently Mr. Haji is the CFO at Lark Investments Inc, assisting them in investment due diligence and analysis.

Atul Sabharwal

Mr. Sabharwal is a founder of Snipp and has over 10 years of experience in the digital media/mobile industry. He served as Executive Director of the Acme Group, a $2+ billion company based in India. Mr. Sabharwal’s earlier experience includes a board role at eSolar, an Idealabs company funded by Google, GE & Oak Capital, being the founder of the Finalysis Group (a consulting group and provider of remote services such as call center management and lead generation to corporate clients), and executive positions with AOL, IBM Business Services (previously PWC Consulting), the Boston Consulting Group and News Corporation. He holds an MBA from the Australian Graduate School of Management and attended Wharton.

Strategic Advisory Board


Tom MacIsaac

Prior to his career in media and technology, Tom was a corporate lawyer with the global law firm Dechert. Tom is an entrepreneur, operating executive, Board member and investor focused on Internet software, digital media, data/analytics and marketing technologies. He is currently President of Cove Street Partners, an investment and advisory firm helping technology companies succeed across the lifecycle – from innovation to growth, through M&A transactions. Tom was most recently CEO of Verve Mobile. Verve was the first company to use data and analytics to understand how mobile users move through the consumer journey and harness that knowledge for advertisers.  He grew Verve from a small startup to over 150 people, profitability and over $100 million annualized revenue. 

Michael Dillon

Mr. Dillon is a seasoned shopper marketing professional with almost twenty years of experience in shopper marketing and retail-related promotions. Mr. Dillon is also recognized in Shopper Marketing Magazine’s “Who’s Who in Shopper Marketing”. Mr. Dillon spent 17 years at Pepsico, across brand, innovation, promotions and shopper marketing. He held executive positions at both [x+1]/Rocket Fuel and Catalina adding significant expertise in purchase behavior targeting and measurement in the digital space. Currently, Mr. Dillon is the founder and “captain” of Seven C’s…a consulting firm specializing in helping clients navigate the new path to purchase. Mr. Dillon holds a Bachelor of Arts from the University of Georgia and an MBA from the University of Rochester’s William E. Simon School of Business.

Dave Merkel

Dave has been involved in the information security field for nearly 20 years, first as a Federal agent pursuing cyber-criminals in the era of floppy disks and 2400 baud modems through his most recent experience as the Global Chief Technology Officer of FireEye, a leading cyber-security solutions provider. While at FireEye Dave provided his insights and expertise in guiding the company’s product strategy, as well as evangelizing and educating practitioners, executives and boards of directors around the globe. Prior to FireEye Dave was the Chief Technology Officer and Vice President of Products at Mandiant. Before Dave’s 10 years as a solutions provider, he spent another decade as a security practitioner, first as a Special Agent in the Air Force Office of Investigations, pursuing cybercriminals and conducting digital forensic investigations, and later as head of AOL’s Technical Security organization.

Ritesh Bhavnani

Ritesh is a co-founder and former President & CTO of Snipp. He has over 10 years of experience in the digital media industry and a passion for starting companies. Previously he was at McKinsey & Company for five years in New York in its Media, Technology & Telecommunications practice. He has served as General Manager at Precicompo, an Indian automotive manufacturing business, and had also founded Unsurface, a consumer-facing digital media distribution service company (later sold to Sony Music Corp). Ritesh holds an MBA from INSEAD and a BS in Computer Science from Stanford University.

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