customer engagement

Brand Promotions | customer engagement

Summer Success - Promotions Thought Starters

Shoppers will be out in full swing this summer and influencing their purchase habits won’t be easy unless you have the right ideas and strategies. Thi...

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Brand Promotions | customer engagement

2023 Shopper Trends and Inflation Infographic

Our recent consumer survey reveals that with inflation looming, consumers are on a mission to economize, switching retailers and brands at every turn.

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Brand Promotions | customer engagement

St. Patrick’s Day - Marketing Trends & Strategies

Collect your pot of gold this St. Patrick’s Day with the right marketing and promotion strategies

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Brand Promotions | customer engagement

Consumer Trends for Holidays - Past, Present & Future [Infographic]

For brands and retailers, the holiday season is one of the few constants in the shopping calendar. Through pandemics and inflation, you can always rel...

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Brand Promotions | customer engagement

Cyber Monday - Tips for a Magnificent Monday [Infographic]

Cyber Monday is one of the biggest consumer shopping events of the year, even surpassing Black Friday.It's the perfect opportunity for brands and ret...

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SnippWin (Contests and Promos) | brand engagement

4 Ways Marketing Can Boost Your Customer Engagement Strategy

Whether it’s sharing reviews on social media, using AI-powered chatbots to solve problems, or participating in contests and promotions on smartphones,...

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Brand Promotions | customer engagement

The Anatomy of a Sweepstakes Promotion (Infographic)

Sweepstakes are the perfect promotion for retailers and brands that want to raise brand awareness, acquire and engage customers, and increase sales.

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Shopper Marketing | customer engagement

4 Shopper Marketing Examples to Inspire your Next Campaign

There’s a fine balance between success and failure in shopper marketing. A campaign can make pop culture history for the right or wrong reasons. See t...

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customer engagement | Customer Activation

5 Things Your Customer Activation Strategy Needed Yesterday

It costs up to 7 times more to attract new customers than to retain existing ones. You know it. We know it. That's why you need a customer activation ...

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customer engagement

Do Your Martech Tools Really Improve Customer Engagement?

If you’re in the market for martech tools, start with two simple questions: What do consumers want? And what do your marketing teams want? With the an...

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Brand Loyalty | Loyalty Rewards

How Smartphone Customer Engagement Has Impacted the Evolution of Rewards

A Q&A with Mark Fortuna, Director of Sales, Snipp, on loyalty360 Smartphones are ubiquitous today around the world as loyalty marketers seek to fi...

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customer engagement | Personal Care Industry

Industry Trends 2017 – CPG Personal Care

The CPG personal care industry saw a dramatic year in 2016, with more disruption on the horizon. Fueling this movement is the increasing influence of ...

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Brand Loyalty | Back to school

Two Steps to See Real Back-To-School Loyalty Results

The back-to-school shopping season has been an extremely important business period for decades in the US. Can you even remember a time when the antici...

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Receipt Processing | digital engagement

Part 2: How Effective is Discounting your Product?

Many people in the CPG industry are coming to the realization that the consumer product landscape is increasingly disjointed. Due to the competitive l...

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Mobile Marketing | digital engagement

Snipp’s Guide to an Effective and Engaging Digital Sweepstakes Campaign

An estimated 55 million[1] Americans enter sweepstakes and contests each year, making them an essential element of a marketer’s toolbox. And as brands...

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Mobile Marketing | Receipt Processing

Using Text-to-Win to Strengthen your CPG Promotions

Funfairs, carnivals, arcades, lotteries, and sweepstakes all have a lot in common. They allow you to escape, have fun, and play. No matter how old you...

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customer engagement | Customer Loyalty Programs

Trends in Loyalty Programs – White Paper

More and more brands are now waking up and realizing that Customer Experience is the New Battlefield. Across industries, the level of competition has ...

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