Sweepstakes Program to Drive New Year Sales for Danone

Danone Canada P1 - New Year Promotion_


Danone was looking to repeat the success of their "New Year New You" campaign they ran at the end of 2022 to drive trial and excitement during the New Year time period.

Snipp built a bi-lingual sweepstakes program where consumers who purchased any qualifying Danone products could upload a photo of their receipt at English: https://www.risetomornings.ca/ , French: https://www.creezvosmatins.ca/  for a chance to win FREE Groceries for a year valued at $14,000! Snipp managed all backed aspects of the campaign including technology, sweepstakes administration, and prize fulfillment.

Snipp Solutions:  Sweepstakes Management, Receipt Processing