Driving Sales & Brand Engagement for Mars - Combos

Mars not only wanted to drive sales for its Combos baked snack product, but it wanted to create excitement for the brand and get people talking.

Snipp created an instant game that leveraged a WWE tie in. Every time consumers purchased qualifying products and submitted their receipt by texting 811-811 using the keyword WINWWE, or by email to redeem@slamtowin.com, or by microsite upload to www.slamtowin.com, they were entered into an instant win game for a chance to win WWE tickets, gear, and experiences.