Driving Sales and Brand Preference for Beam Suntory

Beam PA Go Green & Save Blue web


Beam Suntory wanted to drive sales and brand preference for its family of brands in Pennsylvania State Stores.

Snipp built an  engagement sweepstakes around the theme of “Think Green and Save Blue” with a water conservation and corporate responsibility message. Consumers could engage with the displays and enter to win $500 themed gift cards provided by Snipp. PA consumers could simply text BEAMSUNTORY to 811-811 and receive a link to the Snipp created age and state gated microsite https://beamsuntory.pasweeps.com/ to enter the sweepstakes.

Beam Suntory