Pedigree was looking to acquire new consumers and drive loyalty by rewarding consumers with the most loyalty reward possible, a dog! In addition they wanted a solution that could do complex validation of not only receipts but adoption papers
Snipp developed a purchase-based rebate program where consumers who adopt a dog, and purchase (3) bags of Pedigree get reimbursed their adoption fee up to $200! Consumers could receive their rebate through PayPal or Physical Check