Co-branded Sweepstakes Promotion to Drive Back to School Sales for Mott’s Fruitsations and Crayola

KDP 365 -4 - Motts Fruitsations 2021 RESP Contest web

 

Mott’s Fruitsations was looking to leverage their partnership with Crayola and develop an exciting back to school promotion. The main objectives for the promotion were to drive awareness and tap into each others consumer base to increase sales and market share. 

Snipp developed a purchase based sweepstakes promotion on our receipt processing platform where consumers who purchase both Mott’s Fruitsations and Crayola products can upload their receipt online for a chance to win 1 of 3 $10,000 prizes towards an RESP as well as other Crayola prize packs.

Snipp Solutions : Receipt Processing, Sweepstakes Management