Keurig Dr Pepper was looking to develop an exciting campaign for Van Houtte to drive sales & consumer acquisition. Key objective was to be able to incentivize purchase in all channels (in store, online, and DTC).
Snipped developed an instant win program where consumers who purchased qualifying Van Houtte products could find a PIN code on pack for a chance to win over 75 instant prizes and entry into the sweepstakes! https://www.vanhoutte.com/en/contest, https://www.vanhoutte.com/fr/concours
Snipp Solutions : Snipp Contests & Promotions