Building loyalty and Engagement for Barbara's



Barbara's wanted to create a simple and engaging new program to drive sales and build loyalty, highlighting the company’s support for endangered animals as well as educate /entertain families while learning about endangered animals.

Snipp is running a kid-friendly, animal-themed loyalty program powered by the SnippCheck and SnippLoyalty platforms. Shoppers earn points for purchase (buy products and submit their receipt) and non-purchase behaviors - watch videos, play games and download activities for kids. These points can be redeemed for rewards like adopting endangered animals (Eg. Puffin) from the National Wildlife Foundation and plush animals and animal-themed activity books.