Snipp Blog

Brand Promotions | Activation

2023 Shopper Trends and Inflation Infographic

Our recent consumer survey reveals that with inflation looming, consumers are on a mission to economize, switching retailers and brands at every turn.

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Contests | Seasonal Promotions

4 March Madness Promotions to Boost Your Brand This Spring

Few annual sporting events create as much buzz as March Madness. For two weeks every year, college basketball fans and non-fans alike tune in to watch...

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CPG marketing | Consumer Promotions

Retail Media Networks for Banks? The definition of a Payments Media Network

Learn the basics of a Payments Media Network and how it operates like a Retail Media Network, leveraging the digital media assets and audiences of ban...

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Brand Promotions | Activation

St. Patrick’s Day - Marketing Trends & Strategies

Collect your pot of gold this St. Patrick’s Day with the right marketing and promotion strategies

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CPG marketing | CPG promotion

A Quick Guide to Consumer Promotions

Consumer promotions are the backbone of CPG marketing. From brand awareness to product launches and seasonal sprees, a great promotion is what turns “...

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Brand Promotions | Activation

Consumer Trends for Holidays - Past, Present & Future [Infographic]

For brands and retailers, the holiday season is one of the few constants in the shopping calendar. Through pandemics and inflation, you can always rel...

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Data Insights | Data Collection

Retail POS Data: The Key to Deeper Consumer Insights

Retail point of sale (POS) data is like an ocean. The surface is teeming with life and activity, but the deeper you go, the more interesting things yo...

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CPG promotion | CPG

Checklist: The 6 Stages of a Successful CPG Promotion Launch

Consumer promotions are one of your most reliable customer acquisition and loyalty tactics. A well-timed promotion incentivizes people to buy your pro...

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Brand Promotions | Activation

Cyber Monday - Tips for a Magnificent Monday [Infographic]

Cyber Monday is one of the biggest consumer shopping events of the year, even surpassing Black Friday.It's the perfect opportunity for brands and ret...

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Contests | CPG marketing

Why Contests and Promotions are Key to Your CPG Marketing Strategy

You know how competitive the CPG market is. 30,000 new products hit the shelves every year, adding to the already bewildering array of options custome...

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Digital Marketing | Holiday Shopping

9 Brilliant Black Friday Marketing Tips to Make This Year the Best Yet

Black Friday is one of the busiest and most profitable events in the retail calendar. What used to be a one-day event has evolved into a month-long ex...

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Gift with Purchase Campaigns Drive Sales & Connect Customers

The best things in life are free. And there’s no doubt about the power of a free gift in retail. In a recent study, 90% of shoppers said they're more ...

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Contests | Promotions

Increase Sales with These 7 Retail Store Promotions

Every retailer in every industry knows the value of a good in-store promotion. Over the years, enterprising brands and retailers have devised innovati...

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SnippWin (Contests and Promos) | brand engagement

4 Ways Marketing Can Boost Your Customer Engagement Strategy

Whether it’s sharing reviews on social media, using AI-powered chatbots to solve problems, or participating in contests and promotions on smartphones,...

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infographics | Shopper Marketing

22 Facts You Should Know About Millennial Moms [Infographic]

As a generation, Millennials are now the most populous (surpassing Baby Boomers), diverse,highest spending generation in America’s history comprising ...

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Brand Promotions | Activation

The Anatomy of a Sweepstakes Promotion (Infographic)

Sweepstakes are the perfect promotion for retailers and brands that want to raise brand awareness, acquire and engage customers, and increase sales.

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Activation | customer engagement

4 Shopper Marketing Examples to Inspire your Next Campaign

There’s a fine balance between success and failure in shopper marketing. A campaign can make pop culture history for the right or wrong reasons.

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Loyalty Rewards | Loyalty Marketing

How to Attract Customers (And Keep Them) Like the Pros

Attracting customers is the goal of every marketer. And if you’re a small brand, it’s hard to get the budget and the clout to replicate the tactics of...

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