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Stop losing visibility into partner sales the moment your product leaves the warehouse.
Snipp’s B2B channel loyalty platform validates invoices, receipts, purchase orders and delivery orders at SKU level, automates automates partner incentives claims, validation and payouts and generates consented first-party purchase data across every level of your distribution network.
Snipp’s B2B channel loyalty platform validates invoices, receipts and delivery orders at SKU level using AI-powered verification, automates partner incentive claims and payout proceses and generates real-time reporting on participation, attribution and sell-through. The platform supports distributors, wholesalers, dealers, retailers, contractors and installers. and covers 80+ markets, with multilingual and multi-currency support. Snipp has delivered 10,000+ programs and validated more than 1 billion transactions to date.
Manufacturers selling through indirect channels often have no direct relationship with the contractors and installers who specify and purchase their products. Manual claim processes increase costs, delay payouts, and expose programs to duplicate or fraudulent submissions. Limited visibility into sell-through across distributors and retailers makes it difficult to measure which incentives drive the desired behavior. Regulatory requirements, incentive rules, tax and payout treatment, language and partner structure vary across markets and jurisdictions, adding compliance complexity to every program. Without a platform connecting invoice validation, incentive logic, reward fulfillment and reporting, channel loyalty programs remain fragmented and difficult to prove.
Snipp’s B2B channel loyalty platform validates invoices, purchase orders and delivery orders using AI-powered verification, confirming eligible SKUs, spend, quantity and frequency thresholds, date windows and locations. The platform processes paper and electronic documents across thousands of retailers and distributors globally, with no POS integration required. Validation generates SKU-level attribution of the purchase to the brand across every channel partner.
Snipp’s B2B channel loyalty platform supports tiered earning structures with rebate and incentive rules configurable by country, state or province, and city, and partner type. Points and reward values can vary by product category and by partner, so manufacturers can steer the product mix and reward the behaviors that matter most. Offers can be single-category, cross-brand or bundled, with spend, quantity and frequency thresholds configured per program rather than applied as defaults.
Snipp’s B2B channel loyalty platform runs across distributors, dealers, contractors and installers from a single managed program. The platform supports points-based loyalty, tiered channel incentives, punch card and continuity programs, rebates, gift with purchase and bonus campaigns. Programs can reward both purchase and non-purchase qualifying actions, including training completions, certifications, and referrals. Manufacturers capture consented structured first-party and purchase data flowing into CRM, BI, CDP, ERP and loyalty systems to support reporting, segmentation, personalization and retargeting
Snipp’s B2B channel loyalty platform runs robust fraud controls across five additive layers. Activation checks include IP checks, login frequency, rate limiting, email format, address validation, Captcha, two-factor authentication and blacklists. Behavioral checks analyze patterns on submissions and redemptions against averages. Image checks apply fingerprinting of data elements and error analysis. Data checks match invoice format against submitted elements and barcodes against metadata. Manual checks route suspect cases to human review. Controls cover purchase and non-purchase qualifying actions alike, and duplicate and anomalous claims are caught before a before a reward or payout is issued, which protects overall program integrity.
Snipp’s B2B channel loyalty platform delivers structured, validated first-party and purchase data that can be made immediately available across the manufacturer's data and marketing ecosystem, including ERP, CRM, BI, CDP and loyalty platforms. The platform supports white labeling so the partner-facing experience reflects the manufacturer’s brand. Snipp supports end-to-end program delivery, from strategy, design and launch through reward fulfillment, reporting and ongoing management, with service models ranging from self-service to fully managed.
3M uses Snipp channel loyalty to engage and incentivize dental professionals in an indirect distribution model across the United Kingdom and Ireland, with further European markets planned. The program was launched to build loyalty, retain customers and grow revenue among professionals who specify 3M products, and captures consented first-party data through invoice uploads, profile completion and referrals, with 106 promotions for members to select from.
Hayward runs a multilingual installer loyalty program on Snipp across the United States and Canada, with proof-of-swap and product serial number validation. The program was commissioned to deepen relationships with installers and reward them for choosing Hayward products, with bilingual portals in English and Spanish for the US and English and French for Canada.
Sika runs separate distributor and retailer loyalty programs on Snipp in Indonesia, matching sell-out to sell-in at SKU level. The program was launched to grow awareness, sales and loyalty among distributors and retailers while collecting partner first-party data, with delivery note processing attributing distributor sales to specific retailers.
IKO runs a multi-country contractor and distributor rebate program on Snipp, with rebate rules configurable down to city level. The program was commissioned to modernize contractor loyalty across the United States and Canada, with contractors submitting invoice photos and distributors submitting bulk invoice uploads.
Snipp has delivered 10,000+ programs and validated 1 billion+ transactions to date, across 80+ markets with multilingual and multi-currency support.
Hayward’s channel loyalty program illustrates the delivery quality manufacturers look for in a platform partner.
“Working with Snipp has been an outstanding experience. We partnered with them to build a complex B2B Channel Loyalty Program, and it has performed very well thanks to their expertise and support. Zoe Yoxall has shown remarkable dedication to Hayward and to the success of our program, always responsive, proactive, and quick to resolve issues — even across time zones. Whenever we wanted to push the program further, try something new, or address unexpected challenges, the entire Snipp team was right there with the same level of urgency, creativity, and care. Their white-glove service and commitment to making a complicated program feel seamless truly set them apart. I would recommend Snipp to anyone looking for a partner invested in their success.”
Snipp’s B2B channel loyalty platform is built for manufacturers evaluating incentive platforms across four areas.
Validation depth: the platform validates invoices, purchase orders and delivery orders at SKU level using AI-powered verification, not just transaction totals.
Fraud prevention: robust fraud controls run across five layers before a reward is issued, which protects overall program integrity.
Rule flexibility: tiered earning structures, rebate rules and incentive thresholds are configurable by country, state or province, and city, with spend, quantity and frequency thresholds set per program, by channel.
System integration: validated consented first party and purchase data flows into CRM, BI, CDP, ERP and loyalty systems.
3M runs a multi-market channel loyalty program on Snipp reaching professionals across the United Kingdom and Ireland. Manufacturers comparing platforms should confirm whether the vendor delivers end-to-end, covering program design and launch, rewards fulfillment, reporting and managed services.
Snipp’s B2B channel loyalty platform runs programs across distributors, dealers, contractors and installers from a single managed program. The platform supports points-based loyalty, tiered channel incentives, punch card and continuity programs, rebates, gift with purchase and bonus campaigns. IKO runs a multi-country contractor and distributor rebate program on Snipp with rules configurable down to city level, supporting both individual invoice photo submissions and bulk distributor uploads. Sika runs separate distributor and retailer programs on the same platform in Indonesia, matching sell-out to sell-in at SKU level.
Snipp’s B2B channel loyalty platform runs programs for building materials (and sub industries) and tools manufacturers selling through distributors, dealers and contractors.
These programs validate invoices and receipts at SKU level and generate reporting on participation, attribution and sell-through.
Snipp’s B2B channel loyalty platform runs across manufacturers in automotive, pharma and other industries that sell through indirect channels.
The platform validates invoices, purchase orders and delivery orders at SKU level, with rebate and incentive rules configurable by country, state or province, and city.
Snipp’s B2B channel loyalty platform supports tech and electronics manufacturers selling through distributors, resellers and value-added partners.
Prysmian runs an installer loyalty program on Snipp in the Netherlands, with point values varying by product category and by wholesaler. The platform integrates with CRM, BI, CDP, ERP and loyalty systems.
Snipp’s B2B channel loyalty platform runs robust fraud controls across five layers that protect overall program integrity. Activation checks include IP checks, login frequency, rate limiting, email format, address validation, Captcha, two-factor authentication and blacklists. Behavioral checks analyze patterns on submissions and redemptions against averages. Image checks apply fingerprinting of data elements and error analysis. Data checks match invoice format against submitted elements and barcodes against metadata. Manual checks route suspect cases to human review. Controls cover purchase and non-purchase qualifying actions alike, and checks run before a reward is issued. The level of control is configured to the program’s objective.
Snipp’s B2B channel loyalty platform generates real-time reporting on participation, attribution and sell-through, giving manufacturers visibility into partner behavior across indirect channels. The platform captures consented first-party purchase data across registreation, participation, engagement and purchase, with validated first party and purchase data flowing into CRM, BI, CDP, ERP and loyalty systems. 3M uses Snipp channel loyalty to capture data for its CRM and personalization across an indirect distribution model. Sika matches sell-out to sell-in at SKU level across separate distributor and retailer programs. Manufacturers should expect SKU-level attribution of each validated claim, not just transaction totals.
This capability is part of Snipp’s B2B channel loyalty platform, which validates partner invoices, automates incentives and delivers reporting across direct and indirect channels. Manufacturers evaluating channel sell-through tracking can explore how Snipp validates sell-through at SKU level.
Snipp’s B2B channel loyalty platform validates partner claims, automates incentive logic and generates the reporting manufacturers need to prove channel program performance. Request a demo to scope a program for your distribution network.