Hot off two very successful Snipp programs last year, and as part of a Snipp 365 All Inclusive arrangement, Jamieson wanted our help to drive sales, awareness, and basket loading across their portfolio during the highly competitive new year / wellness drive period. They also wanted to leverage their partnership with Maple Leaf Sports and the Toronto Raptors.
Snipp created an engaging sweepstakes program where consumers earned an entry into the random draw for every purchase of Jamieson they made by submitting their receipt at https://www.jamieson-rewards.com. Consumers could purchase and receive entries across multiple shopping trips, as well as through an alternate method of entry. Fifty lucky consumers won a $250 realsports.ca eGift Card.