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Resources

Whitepapers & Guides

Lasting Loyalty in the Smartphone Age

Brands are increasingly recognizing the golden opportunity that this level of smartphone dependency offers, and the potential it has to transform the loyalty space. 

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Whitepapers & Guides

How Smartphone Customer Engagement has Impacted the Evolution of Rewards

Smartphones are ubiquitous today around the world as loyalty marketers seek to fine-tune their loyalty programs with relevant rewards

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Whitepapers & Guides

The Fundamentals of Progressive Retail Loyalty Programs

The changing digital landscape and evolving consumer expectations require innovative approaches to building loyalty.

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Whitepapers & Guides

2017 Holiday Season Guide

With each subsequent holiday season, increasingly dramatic changes take place with the promise to ever-alter the shopper marketing landscape. 

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Whitepapers & Guides

3 Data Promo Tips you can Count on

Increased sophistication and complexity has bequeathed the industry and made it difficult for brands to tap into the right set of analytics strategies that best suits their business.

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Whitepapers & Guides

Outtakes From The Loyalty “Blooper Reel” that will Have You Calling for “Take Two”

Loyalty, clearly, is hard won and easily lost. When a consumer has a blooper experience with a loyalty
program, it can be daunting task to win them back.

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