B2B relationships between brands and their channel partners are no longer as clear-cut as in the past.
In this whitepaper, we’ll highlight the critical shopper marketing technology trends that your marketing tactics can adopt in 2018.
The apparel industry has been facing some seismic shifts. Brands are recognizing that fashion consumers have an entirely new set of expectations.
On-premise spaces remain the holy grail of Alcohol sales across many brands and sales environments.
The brands that will realize success will be the ones who have learned these three simple lessons that stand to shape how the 2018 BTS season unravels.
Co-branding a promotion can be an effective way to increase public awareness of each partnering brand, break into new markets, and create value or all parties – including the consumer.
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