Mar 3, 2016 | 5 Min Read

Weight Watchers UK promotion leveraging SnippCheck featured in multiple articles

Posted By Snipp

Weight Watchers UK  has launched a campaign to encourage consumers to make healthy choices by rewarding purchase across its portfolio of 175 Weight Watchers food products across more than 20 categories. By submitting their receipts showing qualifying purchases, via web upload, email or text, they are entered for chances to win £1m worth of fitness based prizes. 

The campaign has been planned and executed by shopper marketing and brand activation agency Toucan Sales Promotion and uses the SnippCheck receipt processing engine from Snipp to manage the validation process and redemption mechanism via mobile or the web.

The grocer

WeightWatchers offers fitness prizes in new £1m promotion



Mobile marketingWeight Watchers Turns to Mobile Redemption for £1m Prize Giveaway Campaign


Retail times

Weight Watchers partners with Toucan and Snipp for cross-category promotion in the UK



pm-logo-70   Weight Watchers runs fitness prize promo


Topics: Food & Beverage, Contests & Promotions