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Sweepstakes to Drive Halloween Sales and In-Store Visibility for Nestle Tombstone Pizza
Tombstone wanted to drive incremental in-store display and support, while collecting consumer data and encouraging purchase, during Halloween; their biggest drive period of the year.
Tombstone leveraged Snipp’s sweepstakes management capabilities and receipt processing technology to launch a Halloween promotion. Consumers who registered received one entry into the sweepstakes, and those who uploaded a receipt at https://nestletombstone.snipp.us with a qualifying Tombstone purchase earned 10 additional entries. Prizes included 45 grand prizes of $100 in Vudu movie rentals or purchases, 200 first prizes of $25 in Vudu movie rentals or purchases, and $2 off digital barcode coupons for the first 1,955 registrants to save on a future Tombstone pizza purchase.
Snipp Solutions: Sweepstakes Management, Receipt Processing, SnippOffers
Suite 1700, 666 Burrard Street,
Vancouver, British Columbia, V6C 2X8, Canada.
1.888.99.SNIPP (1.888.99.76477)
