Snipp created a custom QR code for Abby Wambach in ESPN’s Body Issue, embedding this year's "B" logo into the code. Using a scanner (or Snipp's QR in the Cloud), readers could watch a video about U.S. Women's National Soccer Team forward Abby Wambach and her training and nutrition regimen.
ESPN’s Body Issue is one of its most popular issues, where (according to the magazine) they “stop to admire the vast potential of the human form and unapologetically stand in awe of the athletes who've pushed their physiques to profound frontiers."
Basically, it's athletes with their clothes off – we’re proud to have been there for Abby Wambach. Go Team USA!