Punch Card Loyalty Program App for Spencer’s

Spencers website image

 

Spencer’s wanted to drive loyalty & basket across a portfolio of products. They needed a multi-channel platform that could connect diverse Physical stores, e-Commerce Stores and Pop-up Store infrastructure. They also needed a vendor who could rapidly scale and run various multichannel activations. 

Snipp delivered an Omnichannel solution to cover all store types - Physical, Ecomm and pop-up stores.

The first implementation included a Punch Card Loyalty Mobile App where customers can earn punches from purchases made across two product categories in 600+ Stores in the US. Once the punch card is complete, they earn digital vouchers. The app also allows for consumers to track punches and redeem their free items in store. Phase 2 included more categories and real time / batch EPOS integration and advanced custom reportingThe data generated helps understand sophisticated purchase habits enhances segmentation capability and personalization to build a deeper relationship with their customers

Snipp also allowed them to future proof their investment to not only tie their physical stores and present a consistent experience across its channels but also allows for rapid and efficient launch of multiple promotion types (IWs, Sweeps, GWP, Rebates, Points based)

Snipp Solutions:  Snipp Loyalty, Contests & Promotions