Sweepstakes to Drive Retail Specific Sales for Van Houtte

KDP Canada 365 - P3 - Metro Febrewary Contest


Van Houtte was looking to drive sales at Metro in Ontario and reward consumers with Metro Gift Cards, but needed a way to run the program as they couldn't run it through Metro directly.

Snipp developed a purchase based sweepstakes program where consumers who purchased qualifying Van Houtte and Timothy's products at Metro (Ontario only) could upload their receipts for a chance to win one of 32 prizes of $500 Metro Gift Cards (one for each day of the promotion). Snipp managed all components of the program including technology, prize procurement and fulfillment, and all sweepstakes administration

Snipp Solutions :  Receipt Processing, Sweepstakes Management