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Sweepstakes Program to Incentivize Purchase and Drive Engagement for Kraft Heinz Canada
Kraft Heinz Canada wanted to incentivize purchases and drive product engagement by offering consumers a chance to win a $10,000 Walmart gift card with the purchase of two qualifying Kraft Heinz products.
KHC leveraged Snipp's receipt validation and Sweepstakes Administration capabilities to power a nationwide sweepstakes program across Canada, including Quebec. Consumers who purchased at least two participating Kraft Heinz products exclusively at Walmart could upload their receipts at En: https://www.kraftheinz.com/en-CA/KHtasteofsummer Fr: https://www.kraftheinz.com/fr-CA/KHtasteofsummer for a chance to win. Snipp handled receipt validation, random winner selection, legal rule development and compliance, fulfillment of three $10,000 Walmart digital gift cards, and the AMOE.
Snipp Solutions: Sweepstakes Management, Receipt Processing
Suite 1700, 666 Burrard Street,
Vancouver, British Columbia, V6C 2X8, Canada.
1.888.99.SNIPP (1.888.99.76477)
