Sweepstakes Program to Drive Retail Specific Sales for Pepsico

Propac Pepsi Gameday Sweeps at Walmart web


Propac Marketing wanted to help Pepsi drive sales at key Walmart stores to support the NFL football season.

Propac created a sweepstakes promotion where shoppers who purchased any item at one of 1,680 participating Walmart stores could upload a photo of their receipt and register for a chance to win. Snipp provided the SnippWidget for Propac to integrate into their promotional website https://pepsigamedaypromo.com/ where consumers registered and uploaded a photo of their purchase receipt. Snipp conducted a complex random draw at the end of the program for 1 Grand Prize winner of a trip for two to an NFL game and 1,680 winners of a $100 Walmart eGift Card, one for  each of the 1,680 participating stores.