Nestle Aero wanted to create a cause-related holiday program to drive sales and trial, while giving back through a partnership with Food Banks Canada.
Snipp developed a purchase-based sweepstakes (embedded as a widget on the client’s site En https://aeroshareoen.snipp.us/, Fr https://aeroshareofr.snipp.us/) where consumers who purchased qualifying Aero, KitKat, or Crunch products could upload their receipts and register for a chance to win one of 20 prizes of $1,000 each. Snipp managed all backend components of the program including the technology, receipt validation, sweepstakes administration, prize procurement & fulfillment, customer service, and reporting.
Snipp Solutions: Sweepstakes Management, Receipt Processing