Sweepstakes Program to Drive Holiday Engagement for Suntory On the Rocks

Suntory On The Rocks Holiday Sweepstakes Q4 2025

 

Suntory On the Rocks sought to drive engagement with the ready-to-drink beverage by leaning into easy holiday party hosting for consumers and offering a cash reward and party pack to "holiday hosts."

Snipp created a no purchase necessary sweepstakes program, where consumers could register online at an age-gated microsite https://www.otrsweeps.com/, for a chance to win 1 $500 Boarderie gift card and 2 $250 Instacart gift cards to host their holiday party.Snipp also managed the winner outreach and verification process.

Snipp Solutions: Sweepstakes Management