Sweepstakes Program to Drive Engagement for Nestle Purina Beneful

Nestle Purina Beneful LA Galaxy Sweepstakes

 

Nestle Purina Beneful, in partnership with LA Galaxy, wanted to drive target demographic to sweepstakes site to win LA Galaxy gear and purchase Purina Beneful products.

Snipp developed a register to enter sweepstakes campaign https://sweepstakes.beneful.com/ where ten winners each receive 2 grass-berm tickets to a matchup between LA Galaxy and FC Cincinnati and a Beneful dog leash. Every person who enters also receives up to three unique digital barcode offers ($1 off, $2 off, or up to $6 off) on Beneful dog food upon registration/sign-in, redeemable at participating retailers.

Snipp Solutions: Sweepstakes Management