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Kellogg’s was looking to drive purchases of their cereals in South Africa.
Snipp developed a purchase-based program where consumers who purchase 2 or more qualifying products in the same transaction could submit a photo of their purchase receipt at www.nourishyourgreat.kelloggs.com for a chance to win 1 of 50 school expense vouchers.
Snipp Solutions: Sweepstakes Management, Receipt Processing