Retailer Specific Sweepstakes for Huggies

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Kimberly Clark wanted to drive purchase and increase basket size at BJ's and create excitement around the brand with a fun program.

Snipp created a retailer specific sweepstakes program at BJ's where consumers could purchase qualifying products and submit their receipt by texting the keyword HUGGIES to 811811, by email to enter@bjshuggiessweeps.com or via web upload to gain an entry into the sweepstakes to win a Disney family experience.

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