Register to Enter Sweepstakes Program to Drive Sign Ups for Nestle El Mejor Nido Newsletter

Nestle - El Mejor Nido EMN - Dia de los Muertos and Holiday Sweeps


Nestle was looking for ways to drive sign ups to their El Mejor Nido newsletter. They see thousands of visitors monthly but needed a way to drive conversion to join the program. To drive conversion, Nestle enticed consumers with a sweepstakes entry for signing up and opting into their CRM. They wanted to leverage key time periods that coincide with Dia de los Muertos and December holidays.  

Snipp developed a bilingual register to enter sweepstakes promotion where consumers could complete the registration form on (English), (Spanish) to enter the sweepstakes. Snipp also supported bonus entries via social media sharing and referring a friend. 

Rewards: 10 winners each received one Royal Prestige® Chocolatera.  

Snipp Solutions:  - Sweepstakes Management