Register to Enter Sweepstakes program to Drive Engagement for Beam Suntory Basil Hayden

Beam Basil Hayden Michelin Guide Sweepstakes 2023 web


Beam Suntory’s Basil Hayden wanted to reward their consumers with an engaging on-premise and off-premise promotion. 

Snipp created a national sweepstakes program where consumers could register to enter for a chance to win on an age and state gated Snipp built microsite Entry also enabled via QR code on marketing material. Snipp managed the bonding & registration process, winner outreach, and verification process. 

Rewards included: one grand prize winner won an exclusive culinary experience with a Michelin Guide Chef and secondary prize winners from specific states and zip code ranges won cocktail kits. 

Snipp Solutions:  Snipp Contests & Promotions