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Jim Beam wanted to drive consumer engagement leveraging their team partnership with the Kansas City Chiefs in Kansas, Missouri and Nebraska.
Snipp created a sweepstakes promotion where consumers from the three participating states could register online at jimbeamkcfootball.com to enter for a chance to win. The Snipp built microsite was age and state gated
Reward: One lucky winner from each state received two tickets to a game plus a check for $600.
Snipp managed the winner outreach and verification process and checks procurement for the winners.
Snipp Solutions: Sweepstakes Management