Lay’s wanted to drive retail specific sales at Wawa and leverage their FIFA World Cup 2026 sponsorship with a buy‑1‑get‑1 on‑receipt activation.
The brand needed a streamlined, low‑lift way for consumers to upload receipts at https://LaysWaWaSoccerPromo.com and qualify for a sweepstakes entry . Snipp provided a hosted upload widget and receipt validation service to qualify consumer entries into the sweepstakes for World Cup tickets. Snipp enforced site limits, reward limits, and callback rules, managed all receipt processing, and provided Level 2 customer service—while the client handled legality, sweepstakes administration, prizing, and fulfillment.
Snipp Solutions: Receipt Processing