Plum Organics launched a program on the Snipp platform to incent purchases of Plum Organics Tots products and drive increase in basket size of purchase.
Consumers who buy any 10 Plum Tots products from any retailer over the length of the program can snap and submit a picture of their receipt via email at firstname.lastname@example.org, by texting 'MIGHTYTOTS' to 811 811 or web upload. SnippCheck will validate all receipts for the promotion and post validation the consumer gets a $5 coupon from a print at home coupon vendor valid on a future Plum Organics purchase. Consumers will also be able to login to see how close they are to the threshold of 10 products during the promotion period using a progress tracker bar.
The program will run from April 2, 2015 through July 31, 2015.