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Nestle was looking to support their NHL partnership and drive brand sales and awareness in Canada.
Snipp setup a purchase-based sweepstakes where consumers who purchase any participating Nestle products can submit their receipt by texting the keyword UNWRAP (English) or REGALEZVOUS (French) to 811811, via email to unwrap-gametime@snipp.us or to the program site https://www.madewithnestle.ca/unwrap-sweepstakes (iframed into the clients CMS) to get entry into the sweepstakes to win 100s of NHL swag and prizes!