Canada Dry was looking to drive sales and engagement over the back half of 2024.
Snipp developed a bi-lingual purchase based instant win campaign where consumers who purchased qualifying Canada Dry products could go to the program microsite - English https://tasteslikewinning.ca, French https://legoutdegagner.ca/ to upload their receipt and register to instantly win one of 168 total prizes! There was over $100,000 in prizing to be won for the program.
Snipp Solutions : Snipp Contests & Promotions, Receipt Processing