Incentivizing Repeat Sales for Dr Pepper - Dollar General (Pulse 2)



Based on the success of previous programs, Dr Pepper wanted to run 4 rewards based programs to incent repeat sales at Dollar General stores while promoting various sponsorships

Consumers who purchase qualifying products at Dollar General stores can submit their purchase receipt by texting the keyword PEPPERPOINTS to 811811, by email to or via web upload at to receive download codes redeemable at a custom branded rewards site for various rewards of their choice. In this program consumers can redeem Wonder Woman gear from the store. This is pulse 2 of 4 programs.