Bravecto created an innovative flea and tick prevention product, and they needed a way to incentivize industry influencers (such as veterinarian technicians) to recommend the product to their customers.
Snipp created an integrated rewards and incentives program to keep influencers engaged. Bravecto developed a communications strategy to encourage vet techs to register for the program with their email address. Once registered, the vet techs are emailed exciting digital rewards and further information on Bravecto every 12 weeks (to match the purchase cycle of the product). The rewards are redeemable on a custom-branded rewards site.
