GWP to Drive Engagement for Beam Suntory Knob Creek

Beam Knob Creek Seasoned to Perfection GWP Q1 2024


Beam Suntory wanted to showcase their Knob Creek ® portfolio by generating retailer excitement about the brand, win floor space, promote consumer engagement, and increase velocity.

Snipp helped Beam Suntory conduct an exciting Gift with Purchase program where users were encouraged to have a "Steak Dinner" on Knob Creek. Users could upload a receipt for a steak purchase at either a grocery store or restaurant and a second receipt for a bottle of Knob Creek at Through receipt validation, users were transferred $20 into their Venmo accounts to help pay for the cost of the steak dinner.  

Snipp Solutions:  Contests & Promotions , Receipt Processing