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Nestle Gerber was looking to promote back to school sales for parents taking their kids back to daycare or enrolling them for the first time.
Snipp built a GWP program with a sweepstakes overlay leveraging our receipt validation technology. Consumers who purchased $15 worth of qualifying products from participating retailers could submit their receipt on a Snipp built microsite https://www.gerberdaycaresweeps.com/ to earn a $5 reward, and an entry into the sweepstakes. Purchases from Walmart or Target would earn the consumer a $5 USD Walmart or Target e-gift card, respectively. For purchases at any other retailer, consumers earned a $5 Digital Visa Prepaid Card.
Sweeps rewards included: One winner received $20,000 towards daycare tuition and five winners got a digital photo frame.
Snipp Solutions: Contests & Promotions, Receipt Processing