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Maple Leaf Foods is looking to leverage their Team Canada partnership for the upcoming Winter Olympics in 2026 to create an exciting promotion to drive sales and increase basket spend across all Maple Leaf products.
Snipp developed two promotions that consumers were directed to through instore support and media to help meet Maple Leaf Foods objectives. Promotion 1 - Gift with Purchase: Consumers who purchased $20 worth of Maple Leaf products could upload their receipt at En: https://www.mapleleaf.ca/promotions/ Fr: http://www.mapleleaf.ca/fr/Promotions to get a $10 Prepaid Mastercard to drive sales and basket spend. Promotion 2 - Register Enter Sweepstakes: Consumers could register for a chance to win Team Canada branded swag! Snipp managed all backend components of both programs including microsite iframed into mapleleaf.ca, receipt validation, legal, reward/prize fulfillment, customer support, and real-time analytics.
Snipp Solutions: Contests & Promotions, Receipt Processing, Sweepstakes Management