WK Kellogg Canada launched a gift‑with‑purchase promotion at Walmart to drive cereal sales, leveraging its partnership with Toy Story to create a compelling, family‑oriented reward.
Consumers who purchased two participating Kellogg’s cereal products at Walmart could register on the promotional website EN : https://www.scanandwin.ca/ , FR: https://www.scanandwin.ca/fr/ and upload a valid receipt to qualify. Upon verification, eligible participants received a Toy Story branded spoon.
Available in both English and French, the promotion provided a simple and direct path from purchase to reward, helping drive incremental sales.
Snipp Solutions: Contests & Promotions, Receipt Processing