GWP Program to Drive Demographic Specific Engagement and Sales for Unilever Axe

Unilever Canada - AXE Gaming Promotion web

Unilever was looking to appeal to their younger demographic of consumers for AXE and reward consumers with relevant gaming content.

Snipp developed a gift with purchase program where consumers who purchased qualifying AXE products in a single transaction could upload their receipt at https://www.unileverpromos.ca/AXEOffer2022EN/ to get a $10-15 reward from either PlayStation, Nintendo, or Xbox