After ending their MyCareClub Loyalty & Rewards Program, Kenvue needed help to offer a cross-portfolio incentive to its customers.
Snipp created a cash back gift with purchase program where customers who spent $20 or more in a single transaction across the portfolio could upload their receipt at https://www.mycareclubrewards.com/ to get a $5 Digital VISA Prepaid Card. Snipp hosted the entire solution, integrating it into Kenvue's Salesforce Marketing Cloud and CDP system in real-time to ensure they received the customer data to operationalize in their marketing tactics. Snipp also handled development of Terms & Conditions and digital reward procurement and fulfillment.
Snipp Solutions: Contests & Promotions, Receipt Processing