Nestlé Canada launched a national promotion designed to drive basket size, increase household penetration across the Starbucks® At Home portfolio, and reward consumers for purchasing multiple products in a single shopping trip.
Consumers who purchased qualifying Starbucks® coffee, creamers, enhancers, and hot chocolate products and met the promotional spend requirement could upload a valid receipt through the promotional website English: https://www.starbucksathome.com/ca/en-ca/Spend50Get15 French: https://www.starbucksathome.com/ca/fr-ca/Depensez50Obtenez15 via a widget iFramed into the client site. Eligible participants received a $15 Starbucks® Digital Card, creating a direct connection between at-home product purchases and future Starbucks® experiences.
Available in both English and French, the promotion combined a simple receipt-validation process with a premium brand reward, encouraging larger purchases across the Starbucks® At Home portfolio while reinforcing loyalty to the Starbucks® ecosystem.
Snipp Solutions: Snipp Contests & Promotions, Receipt Processing