Gift With Purchase Program to Driving Retail Specific Anniversary Sales for Lego



LEGO was looking to drive sales and grow their relationship with Walmart while celebrating LEGO's 90th anniversary!

Leveraging Snipp's receipt validation technology, LEGO launched an exciting gift with purchase program where consumers who spent $50 or more on any qualifying LEGO products at Walmart (in-store or online) could upload their receipts to get a FREE LEGO 90th Anniversary Mini Castle! Snipp implemented a widget on the client's site. Consumers could submit their receipt by texting in the keyword LEGO90, via email to or online.

Snipp Solutions: Snipp Contests & Promotions, Receipt Processing