Kellogg's was looking to drive sales of their Pringles and Cheez-it brands as well as leverage their partnership with Xbox.
Kellogg's leveraged Snipp's receipt validation technology to run a promotion where consumers who purchase any qualifying Pringles or Cheez-it products could upload their receipt at https://www.kelloggsgaming.ca/ (EN) or https://www.kelloggsjeuxvideo.ca/ (FR) to unlock 1 FREE month of Xbox Game Pass Ultimate as well as a chance to win 1 of 10 Xbox Series X. Snipp is Kellogg's exclusive receipt provider for all of their promotions in Canada.
Snipp Solutions : Snipp Contests & Promotions, Receipt Processing