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Mattel was looking to promote their WWE 2K partnership and drive sales of their John Cena products at Walmart in-store and online. They needed a way to validate consumers purchase and reward them with in game content.
Snipp developed a purchase based program where consumers who purchased any qualifying Mattel John Cena products at Walmart in-store or online could go to the program microsite https://www.ruthlessredemption.com/ and upload their receipt to get an exclusive in-game content skin for WWE 2K!
Snipp Solutions : Snipp Contests & Promotions, Receipt Processing