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      Building Long-Term B2B Loyalty and Growing Volume Share for Bacardi

      Converting Consumers and Driving Sales for Kruger in Canada

      Driving Retail Specific Sales & Brand Engagement for Twix

      In addition to creating sales lift, candy bar brand Twix wanted a way to create music-inspired engagement to boost equity amongst their Walmart consumers.

      Snipp helped create a custom music rewards program leveraging a tie-in with country duo Big & Rich. To earn a free unreleased song, consumers simply purchased qualifying Twix products and uploaded a picture of their receipt to a branded microsite. The purchase had to be made at a Walmart location in order to earn the music reward. Consumers could access the custom branded web-upload portal at www.ampupsummer.com

       

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