Driving Regional Sales Lift for Sparkling Ice

Sparkling Ice needed a way to incentive Hispanic shoppers and reward them with something that would resonate. Additional KPIs include:

  • Sales lift
  • Increase volume of singles at Hispanic retailers in Florida
  • Drive awareness of Sparkling Ice for the Hispanic population in Florida
  • Promote a 360 campaign with media, in-store events, and conversion tactic

Leveraging our Digital Rebate Center for Sparkling Ice, Snipp established a rewards program targeted at the Hispanic market rewarding consumers with a $5 AMC Gift Card. To earn a reward, consumers can purchase qualifying Sparkling Ice products at retailer in Florida, and then register on a custom branded rebate portal. After registration, they can submit their receipt to prove purchase and earn their reward. Consumers can text FAMILIA to 811-811; email familia@siptosavings.com; or online at https://www.siptosavings.com. The entire program is in Spanish. 

This is the 6th program on the Snipp Sparkling Ice Rebate Center!